Minggu, 08 Maret 2009

E-Commerce Websites And Information Based Sites In Particular

Website maintenance is the solution to all these problems. It is a wise decision to formulate a website maintenance plan to keep your website up-to-date. One can sign an annual web maintenance contract with a professional web development firm. more visit to:-www.instant-audio-mastery.com There are several website maintenance companies in LA that provides high quality website maintenance services at cost effective rates. ECommerce websites and information based sites in particular, require regular changes and updating. For example, company news, product information, images, prices, and web content all need to be refreshed.Websites that refrain from changing their content and overall look for a lengthily period run the risk of loosing visitors’ interest. The older a site becomes, the greater the changes have to be made for maintaining the freshness quotient of the website. Even major search engines focus on sites that are regularly changed and maintained appropriately. Certain guidelines and steps can help you in taking decisions regarding website maintenance. 1) Some web designers charge on an hourly basis, while some on a monthly basis. At times they design website maintenance plan in such a manner where you can make relevant changes in your site on your own. 2) Decisions regarding the usage of Macromedia’s publishing program, ‘Contribute’, are important. This program has many advantages for its users, regardless of whether the website is created by a Macromedia product. It can connect you easily with the live website, yet make a draft for a webpage where changes are to be made, edit it, and update the work. After these procedures, you can make it online onto the live website. ‘Contribute’ operates as a day-to-day desktop program. It is easy to use and gets your website updated instantly in a hassle free way. This program is helpful if you want to make changes in the website by yourself.3) Experts always advice to work with professional web experts who can maintain a specialized look for your website until you learn the exact maintenance techniques. Usually web designers are trained in graphics and other related complexities of website designing. more visit to:-www.29-web-design-tricks.com If you are not professionally trained or computer savvy, restrain yourself from making self changes in the website. Dreamweaver is well handled by experts, whereas FrontPage is a friendlier version and used by the general public.
http://www.handy-color-schemer.comhttp://www.impacts-audio.comWhatever path you choose for website maintenance, take the practical approach and make it a regular practice to keep your website fit and fresh.

BY : mercury

Different Payment Methods In E Commerce Website

The internet has played a vital and important part to encourage selling products and services online which makes life convenient for the audiences, which in an inter-connected world, is well, the whole world.E-commerce has given rise to the concept of completely online shops selling products and services, efficiently catalogued and available for the shopper’s convenience. There are several websites that stock everything from lifestyle items, collectibles, books, electronic appliances etc.Payment methods in the infancy stages of e-commerce weren’t much, and were limited to online wire transfers or direct deposit.Within the past decade, e-commerce has matured and grown exponentially. The result: now there are many types of ecommerce payment methods available online. If your credit is bad and you cannot afford a merchant account, there are alternative methods of payments on e-commerce websites which can help you.One of the most popular online ecommerce payment methods is to pay via PayPal. Paypal allows anyone to send and receive payments for both online and offline goods. The best thing about Paypal is its ease of use and no verification bounding of credit rating. All that one needs to do is verify their address and personal information. Paypal account holders can simply divert their customers to a PayPal order checkout page, or if the type of Paypal account allows it, payment can be done directly into a PayPal account using only the email address tied to the account like payments@abccompany.com.Another ecommerce website payment method is Google checkout. This service is run by Google, owner of the famous search engine. Google checkout is fast becoming a popular and favorite payment method for many e-commerce website owners. The reasons, for starters are that the service is user friendly, easy to use and extremely reliable. When you think from the business owner’s end, Google Checkout typically charges less merchant fees than Paypal.Newer payment methods are also making their presence felt. One of such an innovative payment method available online is iKobo. The way iKobo works is that any customer can choose a payment source, which can be a bank account or a credit card, and tie up that payment source with an iKobo account.When a customer wants to pay an online website/vendor, all that he needs to do is specify the amount and pay the service fees on top of that. The first time a customer does this with a particular vendor, the vendor gets a VISA debit card from iKobo shipped to him/her. This card issuance is a one time procedure. Then on, if anyone needs to pay an online vendor that has an iKobo debit card, all they need to do is specify the card number, and the payments gets transferred.


By : Neeraj Arora

Adwords Secrets Never Told Before

Google Adwords is a form of Search Engine Marketing that applies structured advertising campaigns across search engines like Google or Yahoo. This type of marketing has helped a number of internet-based businesses to profit and make money from their ad campaigns. Successful marketers have kept the adwords secrets pretty much to themselves.
So what exactly are their secrets?
Pay Per Click or PPC in short can be a crucial part of your online marketing, and particularly effective search engine advertising strategy. It can also prove to be very expensive if you do not know the rules of the game, not to mention the time consumed in setting up your ad campaigns.
Advertisers on the net employing a PPC campaign have to come up with a variety of keywords that are related to their business or product. When a visitor to a domain type in these keywords, it'll lead them to their site. This is essentially the concept that operates behind PPC and what brings in traffic to your site, with the choice of the right keywords that people can search through the net.
The key factors to setting up a successful ad campaign are your keywords and conversion. Identify first the maximum Cost Per Click (CPC) that you are prepared to pay for a given keyword or phrase. And as your campaign progresses, the conversion rate (visitors turning to potential buyers / sales) will be determined and you will have to adjust your CPC (bidding rate) suitably to keep your ad costs to the minimum.
Therefore the adwords secret in brief is the effective management of your PPC campaign and the conversion proportion. The way to do this is to watch your conversions (visitors clicking on your ad and purchasing something) and maintain the click-through ratio. This will ensure you keep your click cost down. As your CTR improves, the price of the clicks goes down and you gain better ad position on the page. Better ad position will fetch you more clicks and therefore more money.
Bidding for lower spots is another technique, then work your way up thru good ad copy, good CTR and a boosted quality score, allowing you to get a higher position for less costs than a rival with a weaker quality score.
Often through good keyword research, you can be in a position to find keywords with smaller bids to get the satisfactory ranking on the list and produce a good number of clicks and higher conversion rate rather than bidding higher but having a poor conversion rate. In this fashion, you can derive the highest worth from your ad spend allowing you to finally beating adwords and Google to its own game.
If you are a novice in this whole adwords game or a seasoned pro, or you are just contemplating using PPC in your internet advertising efforts, then I want to advise you to first consider some good programs that are out there to help you manage your campaigns effectively and profitably. Now you know what to tell when some body blows their horn about adwords secrets; it is picking the right keywords for the right market and presenting it to the right visitor while monitoring the visitor's response and cost per action.

By : Vat

Choosing The Right Product To Sell On Ebay

With little investment, eBay offers a solid opportunity for people to start their own home based business, but only if they take the time to educate themselves and know what they’re doing. Did you know that a Corvette sells on eBay every 46 minutes, a diamond ring every six minutes and a digital camera every 90 seconds. In the first years of it’s existence eBay was not a very competitive place. If you wanted to sell your old LP’s on eBay, you could probably rest assured that you were only one of a handful of people doing that. Things have changed and the competition on eBay today is much more fierce. But before you throw your hands in the air and give up you should also note that the buying market has also increased exponentially. Or to put it more simply: even thought the number of sellers increased, so has the number of buyers. What you decide to sell is up to you, but understand that a bit of planning can go a long way towards making you successful and giving you less headaches.Depending on your choice for merchandise you may be a low volume seller or a high volume seller. You can make money either way as long as you understand the economics of the situation. Of course you can be a low volume seller and list one or just a few items at any one time, each with high profit margins. You can also be a high volume seller who conducts many auctions at the same time typically more than 10 at any one time, but each sale generally has a lower profit margin.Before you settle on what you will sell you should know that eBay has some rules on what you can sell. If you violate eBay policies you can have your listing canceled and forfeit listing fees your account may be suspended and you can lose power seller status. On the list are included obvious things like adult material, alcohol, contracts and personal information for example. You are going to be spending a lot of time finding out about and researching the items you choose, their value, and write descriptions… so you might as well enjoy yourself. If you stick to items that you like it will make your life a lot easier, so sell items you know about. As always, there are exceptions to the rule and we will be discussing these later on. You may want to go with the crowd and stick with the most popular categories or take the road less traveled used eBay Pulse to view the 10 most popular categories each day. The eBay Pulse is very useful if you need to know what’s hot selling-wise on eBay. You can also make money being a reseller, reselling new items that other businesses could not dispose of. This is how it works: you buy out remainder lots from businesses disposing of unsold inventory, maybe last year’s models (some people don’t have to own the newest camera or the latest fashions) and you then sell each new item for more than you paid for it.If you choose to sell your own crafts on eBay then you should do a little math before you start and see how much time and effort it takes you to create your item, list it, ship it if sold and the profit you’ll be making. You certainly don’t want to be working 5 hours on something to make only $10.00 in profit when all is said and done. It is important to discover untapped selling opportunities that you can exploit to make money. One of the first places to start by looking at the popular items featured on eBay by page. Go under "Categories" and drill down into the sub-categories and see what sells. You will notice the bestsellers in various categories such as DVDs and CDs and books.Another place to look is at Seller Central - your source for the latest seller tips and tools. There are also services, such as Terapeak which give you sell-through rates and information on trends, what’s hot and what’s not. These services start at around $14.95 or $19.95 per month.Services like this help you find the categories and merchandise with the best sellthrough rates.In general, it is recommended to find a niche. This can help differentiate you from other sellers on eBay. This is a good strategy but remember that your niche must have a decent market. In other words, you may find something to sell that nobody else, or very few, are selling on eBay… but if the market is too small it may not be worth your time and effort. Dropshipping is also a very popular method. With dropshipping you don’t actually stock the merchandise. You just sell it and have the manufacturer ship the item directly to the buyer. Some good dropshippers will make it look as if the item came directly from you. I know at first glance this seems great, but remember that everything comes at a price. The profit margin in dropshipping is dramatically lower and sometimes dropshippers may create problems for you, such letting you know after you’ve sold an item that they actually ran out of it. This doesn’t bode well with customers. Still, in some circumstances dropshipping can work. Always remember to be positive and do your homework. Stick with products you know or you like and most importantly: Get Out There! The only way to learn is by doing.


By : Sambrit Jack